The concept
Bandara Sursock was the iconic character of a famous Lebanese brand of detergent that was quite popular in the 50’s. This homemaker was synonymous with cleanliness, efficiency, and perfection. She was an idolized domestic goddess, an atomic housewife typical of 1950’s. A woman perfect beyond belief, the flawless Bandara became the mascot of the Sursock wives (our local Stepford wives). For many years, Mrs. Bandara demonstrated proper cleaning manners and showed housewives across the Arab World what’s best for their families. When her mission was complete, she retired and plunged into a deep slumber along with the brand itself.
Bandara Sursock comes from the 50’s, a much simpler and more enjoyable time. A time of perfection! It was a golden era when families and morals were still intact. A time when moms were always home and didn’t have to work. Their job was just being mom! A time when women embraced the status of housewives, and men were the main breadwinners in the family. Children were still respectable towards adults and still obeyed their parents! Females were still expected to act a certain “ladylike” way and males were still expected to act like gentlemen. Everyone acted dignified and decent, as the 50’s were very strict. Sex was taboo, and premarital sex was not accepted, naturally!
Now the beautiful Bandara has popped out of the time capsule, and is rediscovering the world around her. You can imagine the shock!!!The journey did leave a few side effects on her personality, though she did not lose her old cleaning habits and her obsession with tidiness and perfection. The time travel also turned her hair super flaming red! Banadoura Red. Horrified by what she saw, she marched straight to Ashrafieh for an urgent meeting with the infamous housewives! Little did she know, the old neighbourhood has been mostly levelled to the ground, making room for newly erected high-rise skyscrapers! Filled with rage and anger, her full smile lightly twitched a bit. After she caught her breath, she decided there and then to take matters into her own hands!
The hysteric Bandara is now on a new mission: the task to wipe the filth off the artistic scene! Appalled by the songs she heard on the radio and the pictures she saw on TV, she decided to give the Entertainment Industry a good scrubbing! She won’t be using any detergents this time around to clean the dirt. Actually, she won’t even be cleaning but rather dirtying and pelting tomatoes at the winners. She’s gone mad, just like our award. Bandara is ecstatic about her new mission. She has even concocted a special stain inducing formula called Banadoura d’Or, to tag her victims with! She takes great pleasure carrying out her new mission; you can tell from the expression on her face. She is so thrilled, she appears to be in complete ecstasy! Bandara is also adapting to the latest technologies and has even registered a facebook account!
Leaves powerful stains effortlessly!!!
An entirely new formula with condensed stain power- Especially made to resist automatic washers! Let the “magic smudging action” do all the work for you. In half the usual time, Banadoura d’Or will leave stubborn stains with long lasting effects that nothing will remove! More for your money with Banadoura d’Or! It’s so economical to use and gets clothes dirtier than with ink, grape juice, red wine, or coffee. Our stains are tougher than scorched grease marks and regular food particles … no other product can match it!
(Store in cool dry place, away from direct dullness light and rays of ignorance)

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